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A really nice Chubster success story... →
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Is this normal-looking fast food meal the future of American food?

Here’s my review of a new Portland burger joint called Jackson’s Lite-N-Tasy from today’s Willamette Week.
It’s a pretty cool place, the sort that might influence a lot of food you eat in the future. It’s not particularly local or organic, the bywords of the moment, especially in Portland, but it does manage to deliver something we desperately need: light, cheap food that’s palatable to the American masses.
Everything at Jackson’s looks like your average ‘Merican fast food joint—our intern, John, didn’t notice anything special except all the weird numbers by everything—but it’s actually super, super light.
As in, a quarter-pound burger, fries and a chocolate shake for 660 calories. That’s about half the calories of McDonald’s, Wendy’s or Burger King. As I argued in Chubster (which you can pick up here) the so-called obesity epidemic is actually a bubble caused by changing lifestyle that hasn’t been matched by a changing diet. This could be that change.
Or we could see salad shops selling local, organic fare in Alabama.
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Portland grocery store remodel.
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The Olympic Spirit…

…is not about a bunch of rich professional basketball players running up the score on an emerging African nation to sell $199 sneakers and 99 cent cheeseburgers.
Rather, I think, it’s more about a bunch of guys who shook off their shackles to wear tie-dye shirts provided by the Grateful Dead while winning bronze as they beat their former oppressors. That was Lithuania in 1992, the same year the original “dream team” of American pros created the phenomenon that’s metastasized into the ugly display we saw in London today.
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An interview with Food For Thought on Eugene, Oregon’s NPR station KLCC.
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Funny/great book. I will definitely be using some techniques in the future.
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The nicest little review ever…
Martin Cizmar Chubster: A Hipster’s Guide to Losing Weight While Still Looking Cool
This book changed how I look at food. No but seriously. This book is what made me get serious about calorie counting. I read a review of it in the local D.C. Express newspaper and bought it on Amazon Prime asap. Cizmar offers to help you lose weight “while still looking cool.” He is an advocate of having a social life, being a real person in the real world, going out, not looking like a tool while working out, etc. etc. He provides a good dose of tough love, reality checks, and positive advice on how to healthily lose weight by getting off your ass every now and then and calorie counting. BUY HIS BOOK. He has a sense of humor and is wicked successful in his weight loss journey.From the Wicked Healthy Washingtonian blog.
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Remember when pictures looked like this because your camera sucked and not because you used some hipstery filter to make it look like your camera sucked?
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“Wouldn’t it be funny to go to Applebee’s?”
I’ve been doing this for years. Actually, though, as I said in Chubster it’s pretty nice to have all the calorie info available.
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Biking from Portland the the Pacific

I wrote a story about riding to the ocean for today’s issue of Willamette Week. Read it here.
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My review of Eat & Run, by the Michael Jordan of Ultra-Running, Scott Jurek. Out now on Houghton Mifflin. →

I really enjoyed the book, although I don’t want to be vegan, or even try to make any of the tasty-sounding but pretty serious recipes, and I don’t really want to run 100 miles. If you’ve read Born To Run, you’re maybe curious how Jurek, one of the big heroes, got to where he is. Well, Eat & Run tells you. My Willamette Week review is here.
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Orlando Weekly reviews Chubster

Orlando Weekly reviews Chubster:
“Very few diet books acknowledge that some people – Cizmar focuses on hipsters, but his advice applies equally to the extremely shy or self-conscious – are so fixated on not being “that guy,” so terrified of looking stupid or looking like they’re trying, that they will allow their own health to deteriorate. Those who’ve constructed their self-image around being anti-jock or anti-cheerleader can find it difficult to join the gung-ho cult of spandex; rather than disregard these personality quirks as irrelevant or misguided, Cizmar builds a pragmatic plan that addresses them and gets around self-defeating mental roadblocks.”
On an only tangentially related note, while you’re over at the Orlando Weekly site you should read one of my favorite stories of all time. This piece about a supper club of manatee poachers is a big reason I wanted to work for an alt-weekly, pushing myself to achieve one of the greatest feats of all of white culture.




